Sunday, December 4, 2011

Why This Kolaveri Di and Chammat songs gone viral on the internet

Why This Kolaveri Di  which means "Why this rage towards me, girl" is a song from film 3 which has gone viral on the internet and has been viewed 1.43 crore times. The song was uploaded by Sony music on November 16 for upcoming Tamil movie 3. Aishwarya Dhanush has directed  the movie while her husband playing the lead role. The film produced by Dhanush's father, Kasturi Raja and also stars Shruti Hassan .Film 3 is scheduled to be released on 14th January 2012. Kolaveri Di is an example of viral marketing and has been considered by Indian Institute of Management Ahmedabad to dedicate its session to Kolaveri Di as part of its course on contemporary film industry.


The "Chammat song" on Agriculture minister Sharad Pawar has registered 1 million hits . It's a song based on the slap which Minister received and is remixed with Harvinder Singh's song. Harvinder Singh has come out with his own anti corruption song and tells why he slapped Sharad Pawar.



Hope you enjoy both the videos and do write some comments.